A classroom with primary students sitting at desks facing a a smiling lady conversing animatedly with a young girl holding up her drawing. There is  a whiteboard, student artwork and educational posters on the wall behind.
A classroom with primary students sitting at desks facing a a smiling lady conversing animatedly with a young girl holding up her drawing. There is  a whiteboard, student artwork and educational posters on the wall behind.

Bring Your School Values to Life Through Pupil Powered Design

Creative branding, illustration and collaborative design that helps schools build a stronger identity, supports your learning objectives and create educational environments that pupils truly engage with.

Green banner with incomplete white text reading 'Gern'.
Green banner with incomplete white text reading 'Gern'.

Why Created for Schools

Every school is different, which is why every project is tailored to your values, your community and your goals.

Whether you're refreshing your identity or creating something completely new, I'll help bring your vision to life through thoughtful, creative design. Every project is shaped by my Pupil Powered Design approach, placing children at the heart of the creative process and creating outcomes that your whole school community can feel proud of.

A young girl with glasses and long blonde hair is holding an oversized yellow pencil towards the camera with a confident expression. She is wearing a red polo shirt.
A young girl with glasses and long blonde hair is holding an oversized yellow pencil towards the camera with a confident expression. She is wearing a red polo shirt.

Services Powered by Pupil Design

  • Jerry Clay Academy's shield-shaped logo on the wall outside the school. The shield logo is formed from 4 different colour quadrants, featuring the letters J & C, an owl and a star. The school’s name is emblazoned across an offset white ribbon banner

    School Branding & Logos

    Build a strong school identity through cohesive, consistent design that reflects your values, vision and culture. From logos and brand colours to school communications and large wall graphics, I make sure everything works together to help you communicate effectively with your whole school community.

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  • A young girl in school uniform is holding a green sticker collecting card labelled "I care" and pointing at a sheet of stickers held by her headteacher.

    School Praise & Reward

    I create bespoke rewards that children genuinely value, keeping pupil motivation high throughout the school year to support your learning objectives. From badges and certificates to postcards and stickers, each design is tailored to your school to encourage and celebrate consistent effort and achievement.

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  • Brightly printed star shaped cubes  featuring Arbourthorne Community Primary School's core values including "we are determined" and "we are respectful," promoting self-belief and school community connection

    School Vision & Values

    Effectively communicate your school vision and core values to make them more memorable and meaningful. Whether you are introducing new school values or refining existing ones, involving your pupils in the creative process helps deepen understanding, strengthen engagement and build stronger connections.

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  • Children standing in front of a colorful school sign, pointing at an illustration of the Ivanhoe knight on a horse next to their school mission statement. The graphic has been designed to resemble a story book.

    School Wall Graphics

    Bespoke school wall graphics can transform classrooms, corridors and shared spaces into inspiring learning environments. Child-friendly illustrations, engaging school values displays, illustrated timelines and clear, cohesive signage help pupils understand key messages and reinforce your school culture.

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A construction site with orange safety barriers and tools.
Kathryn and two primary school pupils are smiling and talking at a classroom table. The table has papers, colored pencils The background contains educational posters and a whiteboard.

What is Pupil Powered Design?

Pupil powered design means involving the children in the creative process, so their ideas and imagination help shape the final solution. By giving pupils a voice, we create meaningful designs that have a lasting impact for both the school and its pupils.

Great design doesn't just make a school look better. It helps children understand their school's values, feel a sense of belonging and take pride in the place where they learn every day.

Together we create branding, environments and resources that truly reflect your school community.

“ I love seeing children’s faces light up when they tell me all about their school and what it means to them.”

  • Illustration of  person with arms raised in the air and a speech bubble coming out their mouth with a star in. A large stylised  green heart is on their chest

    Improved Engagement

    When children are involved in the creative process, they develop a greater connection to the school initiative through active, real-world problem-solving. It helps foster a growth mindset as they explore their ideas and try out different creative solutions. 

  • A green shield with a star and a stylised heart inside.

    Increased Confidence

    They get to play with their ideas in a safe space - there is no need for it to be perfect, no right or wrong, just an opportunity to have their ideas heard and learn new skills. Pupils’ sense of self-worth and pride grows, as they experience their voices really do matter when they see a project they contributed to come to life.  

  • Two people high-fiving. A stylised heart shape is formed by their high-fiving hands.

    A Shared Understanding

    Create meaningful student–school connections through sharing ideas for a common goal. If students help shape the project, they better appreciate and understand the school’s aims. When you combine a school’s requirements and ideas with their pupil voice - something very powerful happens!

  • Illustration of a stylised heart bursting out of an open book , surrounded by stars. Green arrows are pointing upwards and outwards

    Creating Lasting Impact

    Design that continues to inspire long after the project is complete, becoming part of everyday school life. Children develop their creative and critical thinking skills when they’re part of a live design project as they explore their ideas, evaluate and refine them, developing valuable future life skills.

Empty orange highway barrier with dashed white line on road

Latest Projects

Every school has its own story to tell. Explore a selection of recent projects and discover how thoughtful design, creativity and collaboration have helped schools strengthen their identity, celebrate their communities and inspire their pupils.

  • A young boy with short dark hair holding a British Values Award certificate partially covering his face, standing against a green background.

    Promoting British Values at Conisbrough Ivanhoe Primary

  • A large 4 metre high stylised tree graphic on Tinslay Meadows Primary Academy reception wall. It features colourful leaves highlight the academy's core values. The trunk includes the academy's logo and the words "Our Core Values".

    Embedding Core Values at Tinsley Meadows Primary Academy

  • Wooden doors with eye-catching privacy window vinyls covering the glass panels The colourful illustrations feature Barkisland Primary School's sheep characters in a countryside scene promoting the school’s values and mission statement.

    Welcoming Privacy Graphics at Barkisland C of E Primary School

The impact of pupil powered design on pupils teachers and schools …

Blue object with two curved shapes on black background.

“…it has given us an extremely strong identity and sense of selfhood…”

Joe Brian, Headteacher, Conisbrough Ivanhoe Primary Academy

“Kathryn was a real catalyst for us. She worked with us to take an idea which we were really committed to and then move it into an entirely different realm in terms of profile and impact.”

Johnathan Sharp, Headteacher, Martin Frobisher Infant School

“I enjoyed being able to work as part of a team to create something for the whole school.”

Yr 6 pupil, Arbourthorne Community Primary School

Blue curved shapes on a black background
Close-up of a woman with red, curly hair wearing glasses and a green shirt, smiling against a cream background.

With over 20 years' experience in branding and graphic design, I've spent my career helping organisations communicate who they are through creative design.

After running a successful design agency for more than nine years, I discovered a real passion for working with schools. What began as School Postcards has grown into Created for Schools, reflecting the wider range of creative services I now offer to help schools build stronger identities, inspire their communities and bring their values to life.

I believe the best projects are created together. Through my Pupil Powered Design approach, I encourage pupil involvement wherever possible, creating meaningful designs that children feel proud to be part of.

Hello! I’m Kathryn

Let's Create Something Your School Can Be Proud Of

Whether you're looking to refresh your school's identity, transform your learning environment, discuss how you can involve your pupils in the creative process or simply explore a new idea, I'd love to hear from you.